Free Web Site Services vs Custom Website Design Companies

Posted on March 8, 2013 by Ian Loew

Building a professional website to give your business residence online for the sake of promoting your enterprise is an essential necessity these days.  Companies frequently make the mistake of spending a lot on advertising, and not enough on their websites, when both are priorities. Enticing visitors to go beyond your site’s homepage permits the beginning of a potential business relationship.  Once you reach the decision to establish a web presence, you have two choices.  Either you hire a custom website design firm or you tweak your pioneering spirit to do it yourself using one of … + Read More

Posted in Internet Marketing, Online Software, Web Design Comments Off

Finding the Right Website Color

Posted on November 27, 2012 by Ian Loew
website and color palettes

Color, one of the intangibles in perception, connects with, shapes, and elicits personal feelings and emotions. Trying to attract the attention of your target audience requires the careful use of color when designing your website, a marketing device in effect.  With the right combination of colors, the intended tone to represent your entrepreneurial essence is achieved. Selecting the colors you want, from endless choices in shades, helps make the designing process, one that might include more arduous tasks, entertaining. Reds, oranges convey an immediacy in presence and should be used sparingly.  Passion and caution unfold … + Read More

Posted in Internet Marketing, Web Design Comments Off

What does your website say about your business?

Posted on April 6, 2012 by Ian Loew

What does your website say about your business? Is is welcoming? Is it informative and eye-pleasing? Does it capture the interest of your intended audience? These and numerous other questions should be asked of you and your staff so that you have a fighting chance in this demanding economy. You only have one chance to make a first impression and this holds especially true in the world of the web. You have exactly 2-3 second to grab your visitor’s attention. Your competition is only a few clicks away. When was the last time you looked … + Read More

Posted in Internet Marketing Comments Off

How Should Corporations Handle Social Media?

Posted on January 25, 2012 by Ian Loew
Corporations and social media

Social media (e.g., Twitter, Facebook, LinkedIn) has escalated to under heard of heights within a matter of years. It is a force to be reckoned with and something that corporations and non-profits can’t ignore. Why has social media been adopted by so many? Social media allows people to connect on an individual level without physical boundaries. Often times organizations misuse social media and instead of connecting with their fans they just blare their propaganda; posting press releases about new hires, partnerships and awards. Interact with your audience! The next time you’re reading an interesting article … + Read More

Tagged ,
Posted in Internet Marketing, Social Media Comments Off

What’s the Best Open-Source CMS?

Posted on January 25, 2012 by Ian Loew
Content Management Systems Logos

The ultimate goal of any CMS driven website is the ability of an organization to easily update their site with a minimal level of user expertise. Currently there are innumerable CMS products available but the most popular are WordPress, Joomla and Drupal. All three are open source and free to download and install on an independent server. There many pros and cons to each content management system but it should depend ultimately on your end user’s skill set. Is the administrator a techno savvy geek who knows a little HTML (Joomla and Drupal), or are … + Read More

Tagged , , ,
Posted in Content Management System (CMS) Comments Off

Mobile Optimized Web Sites

Posted on January 25, 2012 by Ian Loew

With almost half of Americans using their iPhone or Android based phones to surf the web, a mobile optimized site is a small but important part to successful online marketing. A mobile optimized site can streamline a users experience with large amount of information in a concise, easy to navigate format. With a few simple taps and/or scrolls users can reach the information they are interested in. Studies have proven that users don’t mind scrolling nearly as much as clicking. Conversely pinching and pulling and other non-intuitive motions on smart phone screens can prove to … + Read More

Tagged , ,
Posted in Mobile, Optimization Comments Off

Simple Cross Browser Jquery Plugins

Posted on September 21, 2011 by Ji Sohn
Corners, Shading and Shadow to Images

Corners, Shading and Shadow to Images Corner.js allows you to add corners, shading and shadow to images on your website. Browser Compatibility: Mozilla Firefox 1.5+, Google Chrome, Opera 9+, Safari and IE6+. Various Corner Effects Rounded corners without images! Plus lots of other interesting corner adornments like bevels, notches, dogears, etc. You can easily apply different effects to top and bottom corners, or apply an effect to specific corners. Browser Compatibility: Mozilla Firefox 1.5+, Google Chrome, Opera 9+, Safari and IE6+. Rounded Corners with Drop Shadow This is a convenient way to create elements with … + Read More

Tagged , , , , ,
Posted in Web Design Comments Off

4 Components Attributed To Site Load Time

Posted on September 13, 2011 by Jordyn Ferri

Many clients wonder what can be done to speed up their site. Below you will find 4 major components that can be attributed to a sites speed. 1. Internet Connection First, lets cover one of the areas that web designers do not have control over — and that is a person’s internet connectivity. This refers to the user’s signal strength transmitted by their internet provider (i.e. VerizonFios, Comcast, AOL, etc). If you believe that your internet is running slower than it should, contact your internet provider immediately. 2. Computer Speed There are many contributors involved … + Read More

Tagged , , , ,
Posted in Optimization, Web Browsers Comments Off

Create Your Own Font with These Font Creation Tools!

Posted on September 12, 2011 by Ji Sohn
YourFonts.com

YourFonts.com This is a tool for those of you out there who have legible handwriting. YourFonts is an awesome online tool that converts your handwriting into fonts! Download their template, fill in all the boxes with you own handwriting, then scan and upload it to the website. Preview your new font and download it to your computer. FontStruct.com Use the FontStruct tool from FontShop to design your own font. You’ll have to sign up to use their editor, but it only takes a few seconds. Their online editor has tons of features that you can … + Read More

Tagged , , , ,
Posted in Fonts, Web Design Comments Off

Top CSS Web Design Font Solutions

Posted on September 12, 2011 by Ji Sohn
Font Squirrel @font-face Kits

Font Squirrel @font-face Kits Font Squirrel is perhaps the most popular font-replacement resource at the moment. Font Squirrel relieves any worry you may have about font licenses, as all of the fonts provided are freely available for commercial purposes. The site has hundreds of fonts to choose from, everything from sans-serif to novelty style fonts. The site offers @font-face kits that provide you with all the formats you need and also includes the HTML and CSS needed as well. If you can’t find the @font-face kit for the font you wish to use, they also … + Read More

Tagged , , , ,
Posted in Fonts, Web Design Comments Off