Lform Blog

Author Archives: Ian Loew

What does your website say about your business?

Posted on April 6, 2012 by Ian Loew

What does your website say about your business? Is is welcoming? Is it informative and eye-pleasing? Does it capture the interest of your intended audience? These and numerous other questions should be asked of you and your staff so that you have a fighting chance in this demanding economy.

You only have one chance to make a first impression and this holds especially true in the world of the web. You have exactly 2-3 second to grab your visitor’s attention. Your competition is only a few clicks away. When was the last time you looked … + Read More

Posted in Internet Marketing Comments Off

What’s the Best Open-Source CMS?

Posted on January 25, 2012 by Ian Loew

The ultimate goal of any CMS driven website is the ability of an organization to easily update their site with a minimal level of user expertise. Currently there are innumerable CMS products available but the most popular are WordPress, Joomla and Drupal. All three are open source and free to download and install on an independent server.

There many pros and cons to each content management system but it should depend ultimately on your end user’s skill set. Is the administrator a … + Read More

Tagged cms, content management, content management system, website management

Posted in Content Management System (CMS) Comments Off

Mobile Optimized Web Sites

Posted on January 25, 2012 by Ian Loew

With almost half of Americans using their iPhone or Android based phones to surf the web, a mobile optimized site is a small but important part to successful online marketing. A mobile optimized site can streamline a users experience with large amount of information in a concise, easy to navigate format. With a few simple taps and/or scrolls users can reach the information they are interested in.

Studies have proven that users don’t mind scrolling nearly as much as … + Read More

Tagged mobile, mobile websites, optimization

Posted in Mobile, Optimization Comments Off

NEW SITE LAUNCH!

Posted on August 1, 2011 by Ian Loew

I’m happy to announcement the launch of our new site, truly a labor of love! I first want to thank Jordyn Ferri for her fresh, clean design, Ji Sohn for her blog design and html coding, Brandon Fenning for his robust and state-of-the-art content management system, and last but not least Tiffany Liou for her superior text editing. This is the fifth iteration of the site and absolutely our best, bringing together different facets of design and technology. Several components of the site are database driven (e.g., portfolio, careers) allowing for easy updates. The portfolio … + Read More

Tagged design, launch, lform, lform design, new, site

Posted in Lform Design Comments Off

A Web Designer’s Review of the iPad

Posted on May 19, 2010 by Ian Loew

I was debating between purchasing a dongle with 3G connectivity for my MacBook Pro versus the iPad. Now keep in mind that iPad does not support Flash, a huge con for a web design firm. Needless to say we are steering more and more of our clients away from incorporating Flash into their sites.

The iPad excels when comparing it to a Netbook or laptop due to it’s ease of use. In general it is just one huge iPhone but then again I love my iPhone.

Overall the iPad is a great device … + Read More

Tagged Apple, gadgets, ipad, reviews, technology

Posted in Apple, Gadgets Comments Off

Lform Design is a NJ based web design & marketing firm.

We do not outsource.

What We Offer

LForm is a full web services company offering custom designs that helps you leverage the power of the internet.

Regardless of the size and nature of your business, Lform Design focuses on bringing results to our clients who want to build their business, reach new customers and enhance customer relationships through our complement of web services.

Our formula involves modern design, tailored technology, and business savvy.

Our Process

Our process is simple, straightforward and transparent. There are no surprises. Great strategies supported by solid design and technology.

We'll help you define your existing and potential audiences, evaluate what your clients are seeking and promote your company message through appropriate, multifaceted marketing initiatives. We also study your competitors interactions, use of technology and position in the marketplace to optimize your services.

If you have an existing website, Lform will examine its framework: design, code, keywords and site map (navigation). We can give your website a facelift with an improved design and new pages while incorporating current components such as text and photos.

Appearing in the search engines (Google, Bing and Yahoo) is an essential component of your web site. A site is irrelevant if people cannot find you!

Lform uses standard search engine optimization (SEO) practices to ensure that your site is properly stored and visually optimized. Whether your potential client is using an iPhone, Blackberry, 13" laptop or 24" screen, we guarantee the site can be viewed.

Lform will develop a sleek, clean web design to match your budget, time frame and needs.

Web Design

"You shouldn't judge a book by its cover," is an incorrect statement in the world of web design (website design). The first impression of a user is always the most important. The frontpage, commonly known as the homepage, is an integral part of any website. The user must be able to easily navigate the site and key topics must be visible. Photos must grab the attention of the user but relate to the topic at hand. Graphics must be enticing but not frivolous. Lform Design helps create appealing homepage designs to suit your needs.

After a primary page is designed, the subsequent pages need to be developed. Photography and graphics need to be created and text has to be formatted. This will include the design of custom templated pages.

Websites by Lform are coded in CSS (cascading style sheets) and layers (div tag) allowing search engines (Google, Yahoo, etc.) to easily spider (cache) your website. All imagery will be compressed allowing all public users to easily download the website. The site will be tested on both Windows Vista & XP (Internet Explorer 6, Internet Explore 7, Firefox) and Macintosh OS X (Safari, Firefox, Camino).

Often times businesses need to make periodic updates to their site. Text will need to be changed on an ongoing basis. Through the development of an online "Administrative Tool (CMS, Content Managemet System)," (database driven, content management system - CMS) your business will be able to easily login and change text and images.

Preparing your site for search engines is the key to ranking high in search results. Tags, or lines of code, must have keywords embedded in the correct places. Links need to positioned and named properly and images need to be labeled.

Businesses like the ability to view daily, weekly and monthly hits. Keyword statistics will help better analyze users' search terms. Lform installs the necessary javascript to allow your business to track unique visitors.

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Lform Blog

Author Archives: Ian Loew

What does your website say about your business?

What’s the Best Open-Source CMS?

Mobile Optimized Web Sites

NEW SITE LAUNCH!

A Web Designer’s Review of the iPad

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What We Offer

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